Did you know that Blue Band Condensation, Colgate Dentist Mother and Omo First Steps, respectively, were the most noted TV commercials in 2007/8?

Now we know that Kenyan television viewers prefer commercials that depict real life situations over abstract ones. Commercials that feature situations with universal emotional appeal and those that demonstrate characteristics of basic human nature such as parental love, romance and grief also rate highly with television viewers.

An advertisement post tracking tool
that measures:
Awareness
-Spontaneous
-Prompted
-Verified
Ad liking
-Spontaneous message take out
Brand linkage
-Whether consumers can properly link
your ad back to the brand